HBO Max, which has been on the agenda in recent days for announcing its arrival in our country, said it would stream to 15 other European countries.
HBO Max, launched by AT&T’s parent company WarnerMedia and launching its streaming on March 27, 2020, has managed to become one of Netflix’s biggest competitors, dominating the industry alone and with a market share of 25 percent, with a 13 percent market share in the U.S. in as little as two years.
The platform has already reached 73.8 million subscribers and in October last year managed to include 6 different European countries, including Sweden, Denmark and Spain. He then said he would expand to 21 regions, including Turkey, in 2022. But according to reports, he’s aiming for much more.
HBO Max wants to cover the whole of Europe
Almost all streaming platforms announce plans for global expansion once they have achieved a certain recognition. But HBO Max doesn’t need it at all. Because the company already offers a cable TV service like HBO, it produces content that the world knows. Therefore, the prestige of the global world in the past years opens every door for him.
Of course, Netflix, which has surpassed 220 million subscribers, is pulling almost all the strings. But there are some cards that the HBO Max side hasn’t played yet. However, the company wants to expand and settle in as many countries as possible as its first goal.
According to the latest statements, the platform will expand to 15 other countries from March 8th. Bosnia and Herzegovina, Bulgaria, Croatia, the Czech Republic, Hungary, Moldova, Montenegro, the Netherlands, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia and Slovenia are said to be the most high-paid countries.